Destination Management Plan for Scuba Diving Philippines

  • Project Highlights

    • Client: Scuba Diving Philippines

    • Partners: Scuba Travel, Philippines

    • Project duration: May 2016 - Aug 2016

    • Project category: Tourism development

    Project Overview

    Destination management plays the vital role in tourism development. It connects all tourism destination aspects like culture, natural environment, attractions and enables successful management. We started to work on this project in May 2016 and finished it in August.

    The service ConsultingPress provided was complete tourism development, with main goal of creating destination management plan for Scuba Diving Philippines. ConsultingPress expert consultants made detailed study, suggested needed strategic and marketing improvements that will lead to more visitors. By using our tourism consultant tools and services, the projection of increase of number of visitors climbed to 40% in three months. That’s quite impressive result.

    Destination management services ConsultingPress provided included definition of clear vision for destination, custom business plan that resulted with positive economical and environmental impacts.

    By the end of the project, Scuba Diving Philippines increased number of daily visitors by 57%.


    • Connecting to local residents and travel agencies to enhance travelers experience and provide them with important information

    • Creating detailed destination management plan

    • Detailed destination assessment and new tourism strategy for increasing number of visitors and quality of service they receive

    • New marketing and branding strategy creation and implementation


    • Increase in number of daily visitors by 57%

    • New sustainable tourism strategy implementation lead to greater awareness of local cultural heritage

    • Enhanced the skills of tourism service staff

    • Built greater awareness of Scuba Diving Philippines as tourism attraction