Tourism Development Plan for Spa Resort, Swiss Alps

  • Project Highlights

    • Client: Spa Resort Swiss Alps, Switzerland

    • Partners: SwissSole Travel, Swiss Alps Travel Group

    • Project duration: May 2016 - Aug 2016

    • Project category: Tourism development

    Project Overview

    Spa Resort Swiss Alps is a part of hotel chain in Swiss Alps. It is situated at 2000 meters above the sea level. It’s infinite pool which is on the last floor gives amazing view on surrounding mountains. We started to work on this project in May 2016 and finished it in August.

    The service ConsultingPress provided was complete strategic planning, with main goal of creating tourism development plan for this Spa Resort. ConsultingPress expert consultants made detailed study, suggested needed strategic and marketing improvements that will lead to more visitors. By using our tourism consultant tools and services, the projection of increase of number of visitors climbed to 40% in three months. That’s quite impressive result.

    Tourism development services ConsultingPress provided included complete destination assessment, creation of tourism master plan, new marketing strategies and new visitors attractions planning.

    By the end of the project, Spa Resort Swiss Alps increased number of visitors by 35%.


    • Connecting to local residents and travel agencies to enhance travelers experience and provide them with important information

    • Creating detailed tourism development plan

    • Detailed destination assessment and new tourism strategy for increasing number of visitors and quality of service they receive

    • New marketing and branding strategy creation and implementation


    • Increase in number of daily visitors by 65%

    • New sustainable tourism strategy implementation lead to greater awareness of local cultural heritage

    • Enhanced the skills of tourism service staff

    • Built greater awareness of Swiss Alps as tourism destination